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The Eastside Rooms, a leading conference and events venue based in central Birmingham, is proud to announce its membership in the International Congress and Convention Association (ICCA), the global community and knowledge hub for the international association meetings industry.

ICCA is the global association leader for the international meetings industry and represents the world’s leading suppliers in handling, transporting, and accommodating international meetings and events, with over 1,100 member companies and organisations in over 100 countries worldwide. Becoming a member of ICCA is a significant milestone for The Eastside Rooms, a state-of-the-art venue that has been setting the benchmark for event space in the region and firmly cements their place as a serious contender within the meetings and events industry to deliver events on a global scale. 

“As a brand new, purpose-built venue in Birmingham, we are delighted to join ICCA and become part of this global community of top events and meeting professionals,” said Leanne Bladen, Director of Sales & Marketing at The Eastside Rooms and Aloft Birmingham Eastside. “This membership is a testament to the hard work and dedication of our team, and we are excited to continue to deliver exceptional experiences for our clients and guests.”

The Eastside Rooms offers 23 fully flexible and versatile event spaces, including a 1,200 capacity pillar-free event space The Affinity Suite. Alongside a further 2 flexible spaces which can be configured to suit your event, 2 executive boardrooms and a further 12 dedicated meeting rooms. The venue’s modern plug and play technology, combined with its excellent location in the heart of Birmingham, make it the ideal choice for conferences, exhibitions, and other events of all sizes.

The Eastside Rooms’ membership of ICCA reinforces its commitment to delivering outstanding experiences for its clients and guests and its strong position as a leading events venue in the heart of the UK.

For more information on The Eastside Rooms and its event offering, visit