The eastside rooms Launches ‘Future Birmingham’ for Association Business

The eastside rooms has launched a new website that gives event organisers insight into how Birmingham’s meetings and events landscape will change over the next ten years.

The site includes an interactive map and is designed for meeting and event planners looking to confirm longer lead business into the city. The 3D map includes a timeline that can be dragged to show new buildings and infrastructure growing out of the ground from 2020 to 2030.

“This is a really important tool for us and really underlines how much we’re going to see the meetings and events landscape of Birmingham develop over the next ten years,” commented Leanne Bladen, Director of Sales & Marketing at the eastside rooms. “The 3D map allows the organiser to see what the Eastside area of the city will look like every year from now until 2030; what the developments are, what they will look like and where they are in proximity to the eastside rooms.

The eastside rooms opens in Birmingham next summer and will be taking events business from September 2020. The new venue is part of a wider development of Birmingham’s fashionable Eastside, which is also being branded ‘The Knowledge Quarter’. The area, which is a three-minute walk from the HS2 development, will see an influx of innovation & business hubs, and infrastructure built around the knowledge economy, over the next few years, with more joining later in the decade. The new developments will join the three universities already within a walk of the eastside rooms.

“Birmingham really is a new city every day, and we want to be able to bring to life what it is now, and what it will look like in the future, for event organisers,” concluded Leanne. “With the Future Birmingham website, we have a really smart tool that helps us do just that.”